Money The annual rite of pumpkin spice: Have we hit ‘peak’ pumpkin? Apparently not September 11, 2021 Mike Snider, USA TODAY Comments Off on The annual rite of pumpkin spice: Have we hit ‘peak’ pumpkin? Apparently not Pumpkin-spiced lattes from Starbucks and Dunkin' may be the top fall-flavored treats, but there are many more including Bud Light seltzer and ramen.