Small business owners can find success taking a different path than their peers, helping them to stand out from the crowd and open up new markets.
Author: Steve Strauss
The secret to a successful business: Loyal, repeat customers. Here’s how to get them
Loyal, repeat customers are key to running a successful business. Here are five tips to ensure you get them.
The Elon Musk 3-point plan for ruining a business
Want to ruin your small business? Then all you have to do is take a few pages out of Elon’s playbook.
Does your brand have a great story behind it? If so, tell it.
Far too many entrepreneurs think of their venture’s practical facts and dry data, when they should be sharing a compelling story, interestingly told.
Read the four best business books by sports professionals
Sports and business have much in common: Uniting around a common vision, the need for teamwork, overcoming adversity, and playing to win.
Why podcast marketing could be the next big thing for your small business
Podcasting is popular and is only getting more so. It gets your name, business and brand out there and it does so in a unique and memorable way.
Your small business needs to be on TikTok. Here’s why it can make a huge impact.
Half of Gen Z TikTok users are likely to buy something while on the app and 81% of users use TikTok to discover new products and brands.
Pandemic made online shopping bigger. But should you have a brick-and-mortar store too?
One of the good things about the recent economic turmoil is that the price of rent for many offices and retail shops is much lower.
Has your small business been asked to sponsor a team or event? 6 reasons why you should say yes.
Sponsoring an event or team doesn’t cost your small business. It pays – in the form of sales, leads, partnership opportunities and visibility.
Quiz: Test your knowledge of the businesses in movies like ‘Citizen Kane’ and ‘Office Space’
This week, we’re taking a break from talking small business strategy. Instead, we’re testing your knowledge of businesses portrayed in classic movies.